The series includes 8 interactive sessions with real small businesses, 10 GoDaddy experts, and over 40 comprehensive training videos.
The internet, combined with the widespread use of mobile devices and, more recently, the impact of COVID on everyday interactions, has transformed the situation for small businesses. Eighty-one percent of today’s consumers regularly research before buying online or in-store, and their online presence is more than an option. It is necessary and is becoming an increasingly important factor in the success and growth of SMEs. However, according to a GoDaddy survey, according to Venture Forward, 50% of small businesses surveyed without a website say it’s too difficult or too expensive to have a website, while 77% say it’s on the web. We believe that owning a site will increase your income. With the need for digitalization, SMEs are increasing their technological challenges and others are struggling with limited resources. The good news is that digitalization doesn’t have to be scary or complex.
To help small businesses on their digital quest, Silver Lining is working with GoDaddy to launch a special eight-part educational series to talk about digital growth. Joining Silver Lining CEO Carissa Reiniger and a group of talented SMBs, GoDaddy experts intelligently explain the most important factors every small business must manage to be successful online. Live a fascinating and highly interactive experience.
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The series covers a wide range of topics, from evaluating your business to stay ahead of the competition, to delivering compelling content and having the perfect experience when building your website. From improving conversion rates and email marketing engagement to increasing traffic through search engine optimization. From website security to protect customers and websites to expanding social media reach and engagement.
Small businesses also have access to over 40 comprehensive and hands-on video training courses. This allows you to apply everything you’ve learned and get your business online without any confusion or frustration.
“Small businesses must end the Internet,” said Carissa Reiniger, CEO of Silver Lining. “According to SLAP ™ data from Silver Lining, SMBs with an online presence and a website are more likely to meet their financial goals. Have a digital presence and an SME success rate. There is a clear correlation between them. “
Additionally, in August 2021, Silver Lining will host a special interactive event featuring Godaddy CMO Fara Howard. As they prepare for this wonderful educational session, they want to hear from small businesses. What if you could get information, expertise and knowledge directly from Fara and ask her a question?
They submit questions to all SMEs around the world for review. Selected SMEs will be contacted before the event and will receive an exclusive invitation to attend the event
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